Diversity & Inclusion
Facts:
companies that are diverse, equitable, and inclusive are better able to respond to challenges, win top talent, and meet the needs of different customer bases.
Parole O_Stili
REBRANDING & NAMING NEWSLETTER, UX & UI
Parole O_Stili is a social awareness project against the use of hostile language. It encourages us to redefine the way we use the Internet and to choose our words carefully and responsibly, without ever forgetting that words are important.
I am proudly part of the creative & design area since 2018, ideating and design campaigns (both online and offline), artworks, social communication, training and organizing the annual event “Festival of Non-Hostile Communication”
I was in charge of redesign the weekly newsletter, over 60000 subscription with 44% open rate.
Parole O_Stili's social media pages, with a total of 87000 followers, are a powerful tool for dissemination. This is why I maintain a fresh, catchy, and adaptable communication and design style in relation to the topics covered. All choices are focused on the prevention and information objective, reaching as many views and shares as possible.
Sky // Dubby
UX & UI
I was part of the unit that designed and developed "Dubby - inclusione senza termine" and I was in charge of the UI of the entire website.
In collaboration with SKY TV and Parole O_Stili, together in creating a shared and ever-evolving vocabulary dedicated to inclusion terms. A tool structured like a search engine, available to all Sky employees to combat stereotypes and promote social change.
STAR
REBRANDING, social communication, print
S.T.A.R. is a national project that unites the third sector with public bodies and schools, carried out with the contribution of the Department for Family Policies. Through branding and design, a dynamic and forward-looking approach is conferred.
The iconic concept of the star is overturned: it does not have all the same arms and the same color, it is not static, it is not gold, it is not cold and distant. The "Star" star moves, it seems to open its arms as it hops happily. It is also formed by a play button, an element that moves towards the future in a dynamic way.
Alice Onlus
SOCIAL COMMUNICATION CAMPAIGN
Alice Onlus supports parents, children, and educators in their journey of growth. Together with Parole O_Stili for a social media campaign (more than 50000 followers) to raise awareness and disseminate information on mental health terms.
